>> What Retirees Want

by Ken Dyschtwald, Ph.D.

What Retirees Want presents the culmination of 30 years of research by world-famous “Age Wave” expert Ken Dychtwald, PhD, and author and consultant Robert Morison. This entertaining, thought-provoking, and wide-ranging book explains how individuals, businesses, nonprofits, and governments can best prepare for a new era – where the needs and demands of the “Third Age” will set the lifestyle, health, social, marketplace, and political priorities of generations to come.